COA’s Taiwan Agricultural Research Institute Signed a Memorandum of Understanding with 7-ELEVEN to Create a New Cooperation Model for R&D Industrialization
In order to meet consumers' demand for agricultural products' quality and safety while expediting the industrialization of R&D results, the Taiwan Agricultural Research Institute (TARI) Director General Dr. Chen Junne-jih signed the Memorandum of Understanding (MOU) with President Chain Store Corporation’s (PCSC) 7-ELEVEN Fresh Food Department Director Mr. Kuo Ching-feng on January 20 under the witness of Council of Agriculture Minister Dr. Chen Bao-ji. The MOU aims to integrate bilateral resources for the promotion and utilization of breed variety, quality and safe production, as well as postharvest processing technology through systematic cooperation, thus establishing an open and innovative cooperation model of R&D industrialization.
Establishment of consumer-oriented systematic industry-research cooperation
The TARI stated that the principal content of the MOU included items of cooperation such as variety pre-production, promotion, and licensing. Through the consumption database of 7-ELEVEN's retailing channels around the island, TARI would be able to analyze consumers’ needs and preferences in order to adjust or enhance its agricultural R&D, as well as to guide producers to integrate production planning, select crop variety, upgrade cultivation technology, improve field management system, and strengthen agricultural products processing and distribution, so that the delicious, safe, and high quality agricultural products could be safely enjoyed by consumers.
The TARI pointed out that 7-ELEVEN is a well-established large retailing channel, and in recent years, it has been actively utilizing local agricultural products to establish supplying chains for various agro-products which boosted the development of relevant industries. In the future, it would actively get involved in field management system of agricultural products in hopes of introducing high-quality production technology to generate more quality products. In accordance with the aforementioned MOU, both parties would continue to expand items of cooperation based on future needs, including the development of customized Traceable Agricultural Products (TAP) system, agricultural production information system, agro-product safety inspection technology among others. The two parties would form a solid partnership and establish a one-stop management system from variety, production, to dinner table. They aim to create a new consumer-oriented research-industry cooperation model for Taiwan’s agriculture.